Remove 2031 Remove Administration Remove Adult education
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4 tactics to reach, recruit, and enroll “stealth shoppers”

EAB

The 4 biggest challenges facing graduate and adult education How can you effectively manage your recruitment funnel, predict yield, or plan for the administration of your programs if 80% of applicants are stealth? Explore our latest research on changing adult learner behavior and essential strategies to enroll Gen Z.

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4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

For some schools, this reintegration was a way to leverage shared administrative services and thereby cut costs and make up revenue gaps from declines in undergraduate enrollment. Marketing messages focused on support make a difference In 2024, Gen Z will account for 31% of the total adult learner market—and growing.