Remove 2031 Remove Adult education Remove Higher education
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Adult learners: Who they are & what they want from college

EAB

Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Get more information For more on recruiting adult student populations, including graduate students, subscribe to the Professional and Adult Education Blog.

Bursar 105
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4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

PCO leaders will collaborate with graduate enrollment leaders and advancement offices to expand the adult learner pipeline—e.g., Growing student skepticism towards higher education positioned lower-cost, on-demand, skills-based learning favorably. By 2031, Gen Z will be 60% of the adult learner market.