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Furthermore, by 2031, the number of good jobs is expected to grow by 87 million. By partnering with Intel, our curriculum prepares students for real-world application. Through our bachelors degree programs, students pay only a fraction of the cost compared to a traditional four-year college or university. Mathis of the John E.
Blogs Adult learners: who they are and what they want from college Across the last few years, colleges and universities have increasingly prioritized adult learner enrollment to offset declining undergraduate enrollment and diversify revenue streams.
As a former university CMO, I always come away from this convening of higher ed marketers energized about the future of marketing and what it means to engage evolving adult learner audiences in the coming year. We’re seeing some early adopters use AI to review application essays or automate website analysis work.
Stealth shoppers Stealth shoppers are the prospective students who are unknown to your institution until they actually submit an application. Gen Z currently accounts for about 31% of the total adult learner market, but by 2031, 60% of adult learners will be part of Gen Z. And perhaps nothing is more synonymous with Gen Z than TikTok.
And the portion of adult learners from Gen Z is expected to grow to 60% by 2031. International students and students interested in legal education programs (JD, LLM) spend the most time researching programs, perhaps because of the additional application requirements these students face. Struggling to recruit adult learners?
EAB estimates that by 2031, 60% of adult learners will be Gen Z (like my classmates and me). Seventy-two percent of the adult learners EAB surveyed said they will abandon university webpages that aren’t user-friendly. Place calls-to-action at the top of your page and ensure they lead directly to RFI forms or application pages.
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