EAB
DECEMBER 27, 2023
For example, marketing leaders will work to ensure their teams have the AI literacy to create content, analyze data, and automate communication, thereby expanding team capacity. As those students matriculate into our graduate and adult education programs, we will need resources in place to support them.
EAB
NOVEMBER 3, 2022
Source: EAB analysis of American Community Survey data. When I worked in enrollment management, inquiries were one of the most difficult categories of students to capture and communicate with. Participants in GED and adult education courses. Referrals from social services agencies and community-based organizations.
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EAB
NOVEMBER 20, 2023
To give our partners more insight into this audience, we recently conducted an analysis of the behavior of more than 4,400 students across 18 Adult Learner Recruitment partners to learn whether, and how often, students change their program of interest between filling out a lead generation form and completing an application.
EAB
NOVEMBER 10, 2023
Their communication with prospects was sent on a pre-determined schedule and standardized, rather than responsive to student behavior and motivations. Learn more about your future graduate and professional students Holly University* is a medium-sized private university in the Mid-Atlantic. Ready to find out more?
EAB
OCTOBER 24, 2023
Interestingly though, we also found that email still remains a tried and true communication channel. Even more encouraging is that 26% of the respondents under the age of 26 relied on recruitment emails to learn more about graduate and adult education programs. And the top three responses were Facebook, LinkedIn, and Instagram.
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