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2023 Seal of Excelencia

Diverse: Issues in Higher Education

At a time when the Latino population in the United States is growing and students are still facing daunting obstacles, Excelencia in Education is recognizing nine institutions for their clear and decisive commitment to Latino student success with the Seal of Excelencia. Beck CSUN President Dr. Erika D.

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Are you losing grad and adult enrollments at the last minute? Try these 4 strategies.

EAB

While many institutions follow a robust yield playbook for their undergraduate programs , I’ve found this isn’t always the case for graduate and adult education programs. The most important message you can deliver to students at this stage is your institution’s unique value proposition and evidence of student success.

professionals

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Adult learners: Who they are & what they want from college

EAB

Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Get more information For more on recruiting adult student populations, including graduate students, subscribe to the Professional and Adult Education Blog.

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How to engage more community college prospects amid the “great opt-out”

EAB

Source: EAB analysis of American Community Survey data. When I worked in enrollment management, inquiries were one of the most difficult categories of students to capture and communicate with. Lack of follow up is detrimental, and research shows that mail and email follow up are important to prospective students.

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How to expand opportunities for Hispanic adult learners in nursing and healthcare

EAB

One of the reasons I love working with our partners to grow their graduate, online, and adult enrollment is because their programs are the center of higher ed’s mission and margin. Graduate and adult-serving programs provide the career-changing opportunities that can improve the lives of entire families.

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4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

For example, marketing leaders will work to ensure their teams have the AI literacy to create content, analyze data, and automate communication, thereby expanding team capacity. Thirty-nine percent of the enrollment leaders we surveyed said that students’ use of AI has made it harder to get an accurate read of their abilities.

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Survey Highlights What Matters Most to Adult Learners

EAB

I've been with the firm for about a year now and prior to joining EAB, I was a practitioner on campus with over two decades of experience in enrollment management, marketing, and student success positions. Interestingly though, we also found that email still remains a tried and true communication channel. BD: Great.