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At a time when the Latino population in the United States is growing and students are still facing daunting obstacles, Excelencia in Education is recognizing nine institutions for their clear and decisive commitment to Latino student success with the Seal of Excelencia. It enrolls roughly 43% first-generation Latino students.
Why growing demand doesn’t guarantee success for cybersecurity programs. We expect job opportunities for the occupation most directly related to cybersecurity, Information Security Analyst, to grow over three times faster than the average. Market concentration, however, threatens most programs’ success. Information Systems.
Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Get more information For more on recruiting adult student populations, including graduate students, subscribe to the Professional and AdultEducation Blog.
Blogs 4 Things You Need for a Successful Graduate Enrollment Management Plan My colleagues at EAB have conducted several surveys to learn about the state of graduate enrollment management over the past few months, and the results have been revealing. Try these 4 strategies.
Over the past few years, consumers have become more attuned to what personal information companies are gathering and how it’s leveraged. While corporations having access to consumers’ personal information sounds scary, some of this same information is used by businesses to curate our experiences with them. I'm a wife.
While many institutions follow a robust yield playbook for their undergraduate programs , I’ve found this isn’t always the case for graduate and adulteducation programs. Our Adult Learner Recruitment team has found that setting at least two deadlines to drive early enrollment, deposit, or registrant activity works best.
The 4 biggest challenges facing graduate and adulteducation How can you effectively manage your recruitment funnel, predict yield, or plan for the administration of your programs if 80% of applicants are stealth? Does your webpage include contact information for a real person? Are student outcomes shared (e.g.,
With stealth shoppers on the rise, your site needs to work efficiently to draw students in and give them all the information they need. That way, you can ensure that your pages are always serving students relevant information, even as your site evolves over time.
Professional and AdultEducationAdult learners are a unique audience whether they are served through traditional graduate programs, non-credit offerings, degree completion programs, or short-format credentials across on-campus, online, and hybrid modalities.
Setting Realistic Enrollment Goals Although the specific metrics that should inform graduate enrollment goals can vary by institution type, organizational structure, and budget model, data analysis is a universal first step in goal-setting. This can assist in improving student outcomes, financial sustainability, and overall success.
One of the reasons I love working with our partners to grow their graduate, online, and adult enrollment is because their programs are the center of higher ed’s mission and margin. Graduate and adult-serving programs provide the career-changing opportunities that can improve the lives of entire families.
External forces such as these are just one reason why a GEM plan is critical to the success of graduate programs. What elements should inform your GEM plan? Graduate enrollment plans will not be successful without structured marketing efforts aligned to the objectives of the GEM plan. Student Success and Retention.
This marks the first time respondents have listed financial aid and scholarships as their top criteria since we began surveying adult learners in 2019. And about half (49.5%) of surveyed students indicated they are willing to spend no more than $15,000 annually on their education. Organic social media can change that.
Additionally, promoting specific career outcomes (such as examples of graduates' employers and salaries) and including testimonials of alumni success stories can really help me picture the benefits of a graduate education. Place calls-to-action at the top of your page and ensure they lead directly to RFI forms or application pages.
And a related report from the Institute for Women's Policy Research found that parenting students who accessed the FRC services were more successful academically than those who did not. Schools can collect data with minimal effort and cost through admission forms or surveys during course registration.
And a related report from the Institute for Women's Policy Research found that parenting students who accessed the FRC services were more successful academically than those who did not. Schools can collect data with minimal effort and cost through admission forms or surveys during course registration.
In the era of marketing analytics, many schools I talk to are starting to apply basic modeling strategies to elevate how they recruit adult students. of surveyed graduate and adult learners are opting not to take admission tests. -->. When dealing with this level of nuance, the key to success is always in the analysis.
For law school enrollment teams that are limited by size, time, and/or resources, being efficient and effective is crucial to their success. Explore more partner success stories and strategies. One of the most effective strategies Basswood employed with EAB’s help may seem small, but it produced outsize results. Ready to find out more?
For example, the Duke Sanford School of Public Policy offers alumni lectures, informational events, and executive education programs on pressing policy issues to keep alumni well informed. July 31, 2023 How can you better support adult learners who are parents or guardians? Organic social media can change that.
Personalization is crucial in recruiting adult students, who are often balancing life with the college search process and want to receive relevant information. And while international students continue to apply in large numbers, qualified domestic students remain challenging to find.
consumers are confronted with a huge number of logos, advertisements, and product information, making standing out from other institutions—and other businesses in general—a challenge. . --> 0 hours. and 5 minutes: Average time Americans aged 16 to 64 spend online per day. --> Every day, U.S.
Rather than guessing at what to include in your marketing, use your actual audience to inform your strategy. Our team put aside our theories and let the data tell us which ad was the most successful. The simplest approach is to start with what you know – or at least what you can easily find out. What were their motivations?
The two review what we learned about the motivations and preferences of adult learners, and about how they research programs and colleges they might attend. The survey findings offer a wealth of information for universities on how to find, engage, and enroll these students. BD: Great.
Inquiry cards at community events, referrals from high schools, online information forms and direct emails to our admissions office, were only a portion of the ways students could raise their hands to let us know they were interested in us. Inquiries and prospects could appear in these places (click to expand): Request for information forms.
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