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The 4 biggest challenges facing graduate and adult education programs, according to presidents and provosts

EAB

The 4 biggest challenges facing graduate and adult education programs, according to presidents and provosts. As undergraduate enrollment and net tuition revenue continue to fall, university leaders are doubling down on graduate and other adult-serving programs as a source of enrollment and revenue. Download the white paper.

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Here’s how to engage your alumni and facilitate lifelong learning

EAB

Blogs Here’s how to engage your alumni and facilitate lifelong learning 8 tactics to benefit your alumni—and recruit more adult leaners Professional, continuing, and online leaders too often overlook one of the most fruitful recruitment pools: alumni, many of whom are excellent candidates as adult learners.

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4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

As those students matriculate into our graduate and adult education programs, we will need resources in place to support them. Get insights on student behaviors and preferences from our survey of 3,800+ graduate and adult learners. Your marketing messages will need to speak to Gen Z’s mindset, priorities, and needs.

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5 career services to support your professional and adult learners

EAB

Download our latest report to understand evolving student behaviors—and what they mean for your enrollment strategy. The more you can highlight not only the availability of these services but also the impact they have had on current students and alumni , the better positioned you’ll be at standing out in this crowded market.

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Struggling to set graduate enrollment goals? Here’s our step-by-step guide.

EAB

Graduate programs often lack the centralized infrastructure that facilitates (relatively) straightforward decision-making for undergraduate enrollment. Download our new playbook for more tactics to set realistic grad goals. At the grad level, enrollment goals could be set at the college, department, or even program level.